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No Bobo! No Zobo!! (Part II: Merchants of Salvation)

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Dele Jegede In Conversation With Prince Yemisi Shyllon

By Toyin Falola
“For the love of money is the root of all evil” seems not to apply to a “man of God” who collects five offerings in one service and uses his eyes to scan who has given bountifully or not. Is it that the root of the tree that grows evil is cut off from money collected in the church? Or is it just another bobo to lure more Naira into the pockets of these merchants of salvation?

But before we delve into these contemporary bobos, are we sure that modern religions in Nigeria were not the results of different bobos and zobos in the first instance? Our people were not without religions before they were introduced to Islam and Christianity. “Power pass power,” so goes a street proverb expressed in pidgin language. Several of the practices of the traditional African religions were regarded by the missionaries of the new religions as pagan worship and, as such, evil. The Nigerian gods and goddesses collected palm oil and hens to deliver salvation. The Christian God wants a nice car and a house to save you from sin. The goat of the Babalawo is now replaced with ten percent of your monthly income. A once-and-for-all single payment to the Babalawo has now been replaced by a weekly payment of offerings and seeds. The Babalawo lives a life of wants, and the Pastor and the Imam enjoy opulence. The Satan of the Bible and the Shaitan of the Quran are conquerors who need constant money to be assuaged and pacified. Esu, mislabeled as Satan, is a god of forgiveness: his only demand is not to wish or plan evil against your fellow humans. Esu continues to live in heaven, but Azazil, also known as Iblis, the devil, was expelled from there and sent to the world, where he became the father of calamities, still sucking blood and collecting sacrifices. You have replaced a benevolent Mistress with a wicked Master. It sounds like a paradox of the highest order!

While scholars have repeatedly pointed out how bobo-laden the assertions on African religions are, there is a need to go on an imaginative voyage. Imagine that African civilization was properly advanced and taken to Europe before major civilizations were there. Imagine it was Africa that took the rest of the world into slavery, colonized countries, and spread African cultures and traditions as the standard definition of the modern world and globalization. After establishing these imaginative influences, imagine that the African Traditional Religions were spread across those areas through their respective missionary endeavors and trade. Without the bobo, who will be the pagans of today? Muslims, Christians, or still traditional worshipers? Whichever your answer, I leave you to ponder while we address contemporary bobos and zobos in Nigerian religious settings.

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Religion in Nigeria forms a basic determinant of the Nigerian social construct and creates an ethical system to define people’s moral convictions. This makes religious heads powerful and influential in people’s lives, representing the vanguard of moral standards. The result is a repository of trust and respect for religious heads from everyone, for the former “see and hear” God, His Spirit and angels, and Satan and his demons faster than others. The trust and respect that are automatically attributable to them in Nigeria have made many religious leaders “men of their guts” rather than “men of God,” what Fela Anikulapo-Kuti lampooned as “Imam na enjoyment, Pope na miliky.” They dish out bobos to make you believe their lies and serve full cups of zobos to mitigate the effects of failed predictions and make you do more.

A Pastor can climb the Olumo Rock in Abeokuta, which I have done several times. On declimbing, the Pastor brings messages from God and the Angels, words that must turn into cash to enrich him. A stream at Ibadan becomes the sea Moses crossed to deliver the Israelites from the hands of the Pharaoh. An assassination attempt that killed seven members of a church leader became a message presented as the power of Pastor Sule-Zazu to escape death by his Bible and not by the power of the bulletproof car made possible by the Whiteman. Our lovely Pastor Sule-Zazu was clever enough to give the Bibles to the seven dead disciples while keeping the bulletproof car to himself, his wife and his children.

Did you get the message?

Bobo and zobo found their way into churches, mosques, and shrines through mischievous and disingenuous channels, including lies and evil acts of religious leaders. Owing to the country’s economic situation, it is understandable that people seek solutions after many failed attempts at attaining minimal survival. These “men and women of God” try to provide explanations even if they are non-existent. They make their bobos and zobos through patterns, sequence, and logic from people’s lives, the nation’s general problems, and the likelihood of events. The Yoruba would say, “It’s the wise one who professes the Ifa for us.” They also add a small amount of the words of the Most High, twisting the Bible, Quran, or Ese Ifa to bolster their assertions. The followers or “clients” gullibly gulp these zobos because, one way or the other, they are connected to their lives.

For instance, when one of the boboists, maybe zoboists, says to a 40-year-old man that there is a “woman” in his life, there is indeed a high possibility that he has a wife, a sister, or a mother. Your appearance or representation of yourself to these individuals determines the type of zobo and bobo that will be offered to you. A recent investigation by Fisayo Soyombo, “Prophets of their Pockets,” highlights several processes of spiritual bobos and zobos. Soyombo presented himself as a homosexual and dressed to create an impression. The prophecies aligned with these misrepresentations, even though none were true.

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Following these bobos and zobos are the usual prolific offerings, items, and other financial or physical commitments. It is the house of the Lord; how can you not obey the directives of the man of God? They rely on these established speculations to have their way with those needing spiritual guidance. On June 16, 2022, a Pastor, Ayodeji Olorunfemi, was reported to have allegedly scammed an 88-year-old Tawakalitu Ilumoka of N36.5 million. Ilumoka approached the Pastor to pray for the healing of her sick 64-year-old son, having faith in the Pastor whose prayer she believed had caused her to sell a piece of land for a large sum of 100 million Naira. The Pastor took advantage of this opportunity to dupe her, and her son died from the same sickness. This is the same bobo the supposed religious heads use to deceive people into raping young girls and women. There have been several reports of Babalawo, Alfa, and pastors sleeping with married women looking for the fruit of the womb to “clear the path” for their husbands and the baby. Children as young as five months are raped or injured in the name of deliverance and other spiritual activities. There is no end to the litany of woes inflicted by those “priests” in the name of religion, where the shepherd derives satisfaction not in leading but in eating the sheep and desecrating the “temple!”

When those who should be the moral guardians of society have become bobo Pastors or Imams, having a good conscience that prevents social vices becomes a herculean task. Unfortunately, religious centers have become the comfort zones for “children of the dark” as long as they have enough money to tender. Rather than using whatever is left of their bobos to prevent crimes, these spiritual heads use it to help and attract criminals like Yahoo boys. Internet fraudsters engage religious leaders as spiritual backups to progress from Yahoo-Yahoo to Yahoo Plus. They prepare soaps and do spiritual cleansing and head washing to attract fortune or enchant their victims. Ironically, what should be a forte of morality is fast becoming the pillar of immorality. To whom do the thieves, fraudsters, and kidnappers who find spiritual refuge pray? God, Allah, or Orunmila, who represents everything but evil? Every prayer or iṣẹ́ for a Yahoo boy is bobo, nothing less, nothing more.

Depicting some religious institutions as the backbones of societal vices will not exhaustively express the level of decadence in those institutions. Today, social vices live in churches, mosques, and shrines. Religious leaders who wear bobo appearances in the day to cause evil in the night have changed the face of religion in the country. On July 2, 2022, a pastor was reported to have been responsible for the kidnapping of 77 members in Akure. The Pastor allegedly confined 26 children and other adults in his church’s dungeon, hypnotized them, and boboed them into believing that Jesus Christ was coming in September 2022. This is November 2022, which proves that the Pastor is either delusional or serving some unexplainable zobos to the people in “the name of the lord.” The bobo men at the altar have also become frequent ritual killers, putting price tags on the souls they are supposed to convert.

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Nigerians have grown too religious to discern spiritual bobo from the truth; they easily idolize any cleric without pausing for critical thinking. This automatically attracts victims to these wolves in sheep’s clothing waiting to pounce on their next victims. The fear of religious heads is implanted in the minds of Nigerians from childhood, making divinity, no matter how and from whom it comes, more important than commonsense.

The background of this bobo loving attitude extends to tertiary institutions where there is supposed to be enlightenment. Students become “Brothers” and “Sisters,” falling into the traps of some “Papa,” “Mama,” “Ameer,” and “Ameera” who have carefully established their influence and control over the lives of fellow students. With their bobo lifestyle, fellow students, possibly from senior classes, run after them and take their bags with respect.

Bobo! Zobo!! Gullibility!!!

Do not get me wrong; I do not mean that the Spirit does not work on campus, but it does not erase common sense and would not ask you to sacrifice your primary goal in school to follow the bobo of another student who you might be doing better than. This social arrangement and orientation extend to other stages of life and workplaces, obscuring people’s reasonability and making them potential victims of spiritual fraud.

We must not forget how a man sits over thousands and millions of followers who work their sweats out, only for that man to enjoy the fruit of others’ labor. They say, “the Lord wants to bless the first 100 people that run to the altar to donate N100,000 each.” People who need solutions to different problems rush out to give away their money. What about the Alfa, who turns Nikkai and naming ceremonies into personal crowdfunding? Everyone pays for the childbirth thanksgiving—for each name given to the child, for the ceramic bowl the parents gave him to use, for every verse of the Quran he reads, for the good health of the parents, the child, and each guest, for every prayer said, for every song and everything possible that he wishes. When owo adua has not filled the bowl during a ceremony, the bobo-Alfa may decide not to proceed until everyone pays double. Trust me, there is nothing spiritual about these but clear-cut bobos and zobos!

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How about the billionaire pastors who have created mega businesses their members cannot afford, even though they are funded from church members’ offerings? The bobos of those “led by the spirit” to build high schools and tertiary institutions, whether for the benefit of humanity or the spirit and 90 percent of their members cannot afford the school fees, must not be excused. It may be hard to accept, but this is cold, diabolically calculated, and undiluted bobo and zobo. Importantly, the effect of spiritual bobos and zobos on society cannot be underestimated. The nation’s biggest challenge is insecurity, sometimes caused by individuals boboed into fanaticism who now terrorize the nation, including those who give bobo-laden spiritual justifications for social vices like ritual killings. This piece is not to question the credibility of religions in Nigeria but to point out how vulnerable their dogmatic adherents have been.

There is a need for the government and the umbrella bodies of the different religions in the nation to wake up to curb the dangerous bobolization and instrumentalization of religion in Nigeria. It has become critical to sensitize Nigerians to discern and be extra careful so they can stop being victims of their supposed spiritual fathers and mothers. Government, religious organizations, and the nation as a whole must come together to say:
No Bobo! No Zobo!

Falola is a Nigerian historian and professor of African Studies. He is currently the Jacob and Frances Sanger Mossiker Chair in the Humanities at the University of Texas at Austin.

 

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Opinion

Stellenbosch: Senzeni Na And Decolonizing Secularity In Africa

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Witch Burning, Impunity And Abuses Linked to Witchcraft Beliefs In Benue State
Dr Leo Igwe

By Leo Igwe

In December, I attended a workshop on Decolonizing Secularity in Africa. It was one of my best conferences because it highlighted issues that have worried me over the years. For the first time, I attended an academic conference on religion or secularism in Africa that featured a panel on atheism and humanism in Africa. Organized by Point Sud, this workshop was held at Stellenbosch in South Africa. Interestingly I did not know about Stellenbosch’s colonial history and significance. So I could say with the benefit of hindsight that the choice of Stellenbosch as a venue for this event was adequate. The goal of the workshop was, based on the coloniality of secularity, to interrogate the “liberating force of religion, the secular in ethnic nationalisms, and the ideologies of culturalization, not least in its current revenant, heritagization, in Africa and beyond”. It was great to meet, discuss, and exchange ideas on colonization, decolonization, religion, and secularity with scholars and activists from different parts of the continent and the world. Many issues that emerged at the conference have continued to agitate my mind. First is the so much emphasis on colonization. I have continued to wonder: Can’t we meaningfully discuss African issues without alluding to colonialism? Again, reference is always made to Western colonialism. What about Eastern and other forms? Many parts of America were colonized at one point or the other. Weren’t they? The same with Europe, Asia, and Oceania. But it is only in the case of Africa that there is an overemphasis on Western colonialism. Incidentally, many African scholars have unwittingly joined in explaining Africa through the lens of colonialism, western colonialism.

The fixation on colonialism is not without a reason. I attended an African studies conference some years ago and someone alluded to a comment by a Western scholar, that regarding Africa, before colonialism, there was nothing. There was nothing? I was shocked to hear that comment. Look, that I do not know or nobody knows about a period in history, does not mean that there was nothing. Is it not better to say I do not know than to make such a dimwitted statement? What applies to Africa, applies to other places in the world. There are stages in their histories nobody knows what happened. Or what is known is patchy. That should not be a reason to say that there was nothing.

One issue that engaged attendees was the meaning of ‘decolonizing’. What does it mean to decolonize? Some define decolonization as removing or undoing colonial elements and influences. And if that is the case, what do we remove or undo? And who does that and Why? how do we undo the Western colonial linguistic influence? What about the eastern and other colonial elements? Is it possible or feasible to remove or undo all colonial influences? By the way, is religion or secularity as introduced to Africa decolonized?

Some participants argued that decolonizing secularity implied going back in time before colonialism. So, how far can we go and why? In the process won’t we go back to that time “when there was nothing?” Can’t we decolonize without returning to the past? Can’t we decolonize looking forward and not backward? Is religion or secularity not an embodiment of layers of influences over the years? If we were to peel off these ‘colonial’ elements, what would be left? Some propose a return to the indigenous forms of secularity or religion as the case may be. The question is this: What does indigenous mean? Who defines or determines it? Is the indigenous the same for all? What is considered indigenous to South Africans may not be to Kenyans, Nigerians, or Malians. What is considered indigenous in a part of Nigeria may be a legacy of the colonial influence by another part of Nigeria. So what is indigenous to Africa is not monolithic and regionally applicable.

That leads me to another controversial issue that came up at the workshop, which is, one secularity or multiple secularities. Some of the participants especially those from the Department of Religion, at the University of Cape Town were of the view that there was one secularity, that is the western secularity is manifesting in other climes, in different forms. While other participants from Europe leaned towards the notion of multiple secularities highlighting forms of distinction and differentiation between religion and other social domains across cultures. Although secularism or secularity is Western in origin, what the concept represents manifests in other cultures and societies. Secularities predate Western secularity or manifest and feature in ways that do not fit into or align with Western secularity.

As I noted earlier, there have been colonialisms before Western colonialism. There have been secularities before Western secularity. Although Western colonialism brought the influence of western religion and secularity to bear on various cultures and societies, the colonial encounter does not negate the social differentiation of religion and other domains in these societies. It is only in seeing or articulating secularity in its multiple forms that these situations, dynamics, and intersections could adequately be captured. So, the concept of multiple secularities has enormous explanatory power. It is useful and helpful in highlighting the social distinction of religion and other domains in cultures and societies beyond the West.

For instance, western missionaries introduced christianity and the Christian god to Africa. What we have is one Christianity or Islam manifesting in different forms. Africans have adapted and reinvented the Christian religion over the years, hence the notion of African Christianities. Again while western Christian missionaries introduced Christian religion or religiosity, they did not introduce religion. religiosity, or the idea of god. There are other religiosities apart from and beyond Christianities/Christian religiosities. There are other gods and deities beyond the Christian god/deity. I think the idea of multiple secularities or multiple religiosities has much more descriptive value.

Another issue that came up at the event, not surprisingly so, was apartheid. One of the presenters analyzed the song, Senzeni Na (What have we done?) to buttress his point. I have never heard of the song. I didn’t know its relevance to the anti-apartheid struggle. In the course of the discussions, it was noted how other Africans including Nigerians are not conscious or sensitive to the pains of apartheid. I noticed from the expressions of some South Africans at the meeting that they were not happy with the nonchalant attitudes of Nigerians towards their experience. I believe that black South Africans are right to feel that way. The apartheid was a tragic experience that still hurts blacks in contemporary South Africa. The painful memories won’t quickly go away. Black South Africans should also understand that Nigerians have a different history and experience. They should also not forget that the Nigerian and other African governments contributed a lot to the anti-apartheid struggle. Nigeria supported Nelson Mandela and other heroes and heroines of the struggle.

Many South Africans do not relate to the tragedy of the Rwandan genocide as Rwandans do. They do not relate to the pain and trauma of the Nigerian civil war. In meetings and conferences, they treat these experiences and encounters lightly because these experiences were not a part of their history. As I noted during my conversations with some of the attendees, while I appreciate the pain and trauma of apartheid, Black South Africans must learn to move on because as they say in the Igbo language, Nke chi ka, meaning, the one yet to come, the future one, the one that belongs to tomorrow, is greater. The greatness of South Africa does not lie in the past but in its tomorrow, in its future. It does not mean that we should not refer or draw from the past. We should and we must. But South Africa is not returning to those days when Senzeni Na was sung. The country is forging ahead and moving towards a better and more glorious future.

This song provides a thrust for this forward and onward movement. It highlights the challenges that South Africans face and are facing. But more importantly, this song codifies the pain and suffering of all humans because all oppressed people everywhere; all who suffer persecution within and without South Africa are singing, Senzeni Na.

Igwe, PhD,  was a co-convener of Decolonizing Secularity in Africa, Stellenbosch, South Africa, 9–13 December 2024.

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Commonwealth Day 2025: Together We Can End Witch Hunts And Ritual Attacks

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Witch Burning, Impunity And Abuses Linked to Witchcraft Beliefs In Benue State
Dr Leo Igwe

By Leo Igwe

As we mark Commonwealth Day 2025, the Advocacy for Alleged Witches protests witch hunts and ritual attacks in Commonwealth countries, and the refusal of the Commonwealth to speak out against these abuses. In many parts of Africa, Asia and Oceania witch hunting is not a thing of the past but an ongoing wave of abuses and violations. In Commonwealth countries such as Ghana, Nigeria, Kenya, Papua New Guinea, persecution of alleged witches rages with force and ferocity. In Ghana, witch persecution results in the displacement of accused persons who then flee to some make shift shelters known as “witch camps”. Those who could not flee to these places like Akua Denteh are murdered in cold blood.

Witchcraft accusation is a form of death sentence for the accused and accused people are sometimes extrajudicially killed despite existing legislations in these countries. Witch trials take place in many countries of the Commonwealth. Trial by ordeal and jungle justice are meted out to the accused. Some weeks ago, an elderly woman who had dementia was accused of witchcraft and beaten to death in Nigeria. In Malawi, alleged witches are stoned to death. In Zambia some political opponents suspected of trying to kill the president using ‘witchcraft’ are standing trial at the state court. Alleged witches, mainly women, children and people with disabilities are attacked, banished, lynched, buried alive or tortured to confess to the ‘crime of witchcraft’.

Witch hunting persists because many countries and groups of countries like the Commonwealth have refused to speak out against these atrocities. The Commonwealth should break its silence on witch hunts and ritual attacks in member countries. It should join the UN in condemning these horrific abuses. The Commonwealth should add its voice to this campaign. It should highlight witch persecution and witch hunting during its meetings and summits. It should call for an end to abuses linked to witchcraft beliefs and ritual attacks. The Commonwealth Day should be an opportunity to recommit to ending this menace. It provides a platform to rally all countries against these violations. No nation should be left behind in the quest to make witch hunting history around the globe.

Together we can end witch hunts and ritual attacks in Commonwealth countries.

Igwe, PhD, directs the Advocacy for Alleged Witches.

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Opinion

Lead City @20: The Past And The Present

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Dele Jegede In Conversation With Prince Yemisi Shyllon
Prof. Toyin Falola

By Toyin Falola

Our university is now an adult at 20!

About twenty-two years ago, the vision to redefine the frontiers of private education in Nigeria led to the conceptualization of the idea, which birthed a new direction for education. The thoughts and projections of like-minded educators and academic experts led to the establishment of Lead City University (LCU) as a beacon for progressive education in Nigeria. This development came when access to higher education was limited by rigid institutional structures and to federal, state, and a handful of private institutions.

At inception, LCU was envisioned as an academic environment that was expected to balance flexibility with skills and academic excellence. On this note, the university became fully operational in 2005, having scaled through necessary procedures for establishment. Since then, the university has positioned itself as an institution willing to break conventional norms by offering programs that blend theoretical learning with practical application. The goal was clear—to bridge the gap between academia and the real-world demands of the job market, ensuring that students graduated with certificates, competence, and confidence. Hence the word “enterprise graduate”.

Two decades later, Lead City University has become a household name in private tertiary education in Nigeria and earned the trust of parents, guardians, students, and the education community. From its humble beginnings with two campuses around Jericho and Challenge areas of Ibadan, the University has metamorphosed to its current state, reflecting the institution’s journey of ambition, resilience, and a commitment to continuous improvement. To reiterate, the university’s distinct blue, white, and pink colors symbolize the institution’s values for knowledge, human development, creativity and prestige, and excellence. At the same time, the university’s emblem, which depicts a fusion of knowledge, self-reliance, and technological orientation, is not just a design but a representation of LCU’s enduring promise to its students in equipping them with the tools they need to navigate life’s complexities.

In its formative years, Lead City University set itself apart by adopting an academic model that was both innovative and inclusive. Unlike conventional universities that adhered to a one-size-fits-all approach, LCU introduced learning structures that accommodated working professionals, non-traditional students, and young scholars eager for a more practical learning experience. This unique flexibility over time has attracted a diverse student population, making the university a melting pot of ideas and aspirations.

Significantly, and with every sense of humility, it is worth mentioning that the academic offerings at LCU have grown in milestones over the years. What started as a modest selection of undergraduate programs across the two campuses has expanded into a comprehensive curriculum spanning disciplines such as Business Administration, Law, Engineering, Social Sciences, Computer Science, and Mass Communication. More recently, the university reached a significant milestone with the approval and accreditation of its Medical and Health Science programs, including Medicine and Surgery, Pharmacy, and Physiotherapy.

These additions have broadened the school’s academic reach and cemented its credibility as a serious player in Nigeria’s higher education landscape. This has brought much credence to the school, its parent body, and every stakeholder within its system. This is because achieving accreditation for these highly sought-after courses required a high-level strategic investment in infrastructure, faculty recruitment, and curriculum development. The intensity of these has further proven LCU’s unwavering commitment to quality education.

Beyond the classroom, LCU has been at the forefront of promoting an education system that extends beyond academic achievements. It is an apparent recognition that learning should not be confined to lectures and textbooks. To achieve this, the university has integrated entrepreneurship programs, skill acquisition initiatives, and industrial partnerships into its curriculum as a proactive measure for students to withstand today’s competitive job market, where traditional employment opportunities are increasingly fizzling out. It is a welcome development for a 21st-century school, as graduates need more than theoretical knowledge. They need adaptability, innovation, and more practical experience to fit in. It gladdens the heart to know that LCU understands this reality and has taken deliberate steps to ensure its students are equipped with these critical skills.

A defining aspect of the university’s impact over the past two decades has been its emphasis on accessibility. The tradition before was that private universities in Nigeria were often perceived as elitist due to their tuition costs and the social class that enrolled. At one point, there were similar issues with enrollment, as many were not convinced that it was a school their wards could attend.

To mitigate this, LCU has consistently worked to change the narratives by providing scholarships and financial aid to deserving indigent students. These scholarships, awarded based on merit and financial need, remind the institution of its commitment to inclusivity. These opportunities have been life-changing for many students who might have otherwise been unable to afford higher education. By ensuring that education remains within reach for those who need it most, LCU has once again demonstrated its commitment to shaping futures.

Looking at the trajectory and quality of academic delivery obtained in the school, one cannot salute the decision to have a well-grounded faculty. Faculty development has been another cornerstone of LCU’s success. After all, an institution is only as strong as the quality of its educators. Hence, there is a deliberate commitment to recruiting experienced lecturers, researchers, and industry professionals for its academic team. Over the years, the university has built a faculty that blends theoretical expertise with real-world experience. This approach ensures that students are not just taught from textbooks but are mentored by individuals who have made significant contributions in their respective fields. By fostering an environment of mentorship and academic research, the university has maintained high teaching standards, preparing students for professional and educational pursuits.

The physical transformation of Lead City University over the past twenty years is also worth noting. The university, which began with a modest campus, has since expanded into a thriving academic hub, complete with modern lecture halls, state-of-the-art laboratories, well-equipped libraries, and recreational facilities embedded in an architectural design that reflects a blend of tradition and modernity, creating an environment that is both inspiring and conducive to learning. These infrastructural developments are a testament to the university’s long-term vision to make learning conducive in a friendly atmosphere.

However, LCU’s journey has not been without challenges. Like all private institutions, it has had to navigate the complexities of Nigeria’s educational sector, including regulatory policies, economic fluctuations, and the evolving expectations of students and parents. For instance, the unpredictability of the country’s economy has often made financial planning difficult for the institution and its students. Yet, through strategic planning and resilience, LCU has continued to evolve, adapting to changes while maintaining its core mission.

The role of technology in education has also become increasingly significant in recent years, and LCU has recognized the need to integrate digital learning into its academic framework. The COVID-19 pandemic disrupted educational systems globally and became a wake-up call for institutions to adopt more technologically driven learning methods. LCU strengthened its digital learning infrastructure, enabling students to continue their education remotely. The university’s investment in e-learning platforms, virtual labs, and online course delivery models reflects its readiness to embrace the future of education.

At one point, the university displayed mastery of digital tools to drive enrollment. This was in the wake of low enrollments, especially as very few citizens of Oyo State see the school as a prospect. During this period, the university had a large number of its students coming from outside the state. In response, the dedicated marketing teams deployed various traditional and digital tools, effectively utilizing social media, newsletters, and email marketing to achieve outstanding results. This is but a display of innovative thinking by a core department in the school.

As Lead City University celebrates its 20th anniversary, it is at a critical juncture that demands an even more significant commitment to innovation, research, and global academic engagement. The next phase of its journey will undoubtedly require a stronger emphasis on technological integration, expanded research initiatives, and deeper collaborations with local and international institutions. The university has already laid a strong foundation, but the challenge is to build upon it, ensuring that the next twenty years bring even more outstanding achievements.

Lead City at 20 is not just a celebration of longevity but a testament to the power of vision, perseverance, and growth; from a promising idea to a respected institution, LCU’s story is one of transformation and impact.

Looking ahead, the university must continue to evolve, keeping pace with global academic trends while staying true to its mission. Whether through the expansion of its research capabilities, increased industry collaborations, or the continued development of its students, LCU’s future is filled with possibilities. The past twenty years have been remarkable, but the next two decades hold even more significant potential.

For students, alums, faculty, and stakeholders, Lead City University is more than just an institution—it is a community, a movement, and a legacy in the making. As the university steps into the future, it does so with the same ambition and resolve that fueled its inception. The journey is far from over; in many ways, it is only just beginning.

. Falola is Professor Emeritus in the Humanities Lead City University.

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